We Are A Group of Passionate Designers, Developers, & Digital Marketers

Discover unparalleled expertise and passion at SmartMob, where our team of designers, developers, and digital marketers collaborates to deliver exceptional custom software solutions. With innovation as our compass, we transform challenges into opportunities, ensuring your project is a shared mission for excellence. Partner with us for unparalleled commitment to your digital success.

Why SmartMob?

In 2019, facing a career transition, I seized the opportunity to break free from the conventional “system” and pursue my dream of entrepreneurship and software creation.

SmartMob emerged not just as a business venture, but as a legacy for my family.

My goal is to empower future generations, offering them not only a thriving business but also entrepreneurial skills.

Supporting youth development, we’ve mentored students and granted ownership opportunities.

Guided by biblical principles, we extend our impact to charitable causes, backing Daybreakhouse and engaging in a ministry for abandoned elders, embodying the essence of James 1:27.

Gert Botha

CEO & Founder, SmartMob (pty) Ltd

Our Values & Vision

Our Mission

SmartMob’s mission is to empower businesses through innovative, tailor-made software solutions that enhance efficiency, foster growth, and provide lasting value. We are dedicated to delivering quality, customer-centric services while upholding integrity and respecting the unique needs of our clients.

Customer Satisfaction:

We prioritize the needs and satisfaction of our clients above all. From the initial consultation to the ongoing support, we are dedicated to delivering solutions that not only meet but exceed our clients’ expectations. Their success is our success.


Quality is the heartbeat of our work. We adhere to rigorous standards in development, ensuring that every line of code, every feature, and every solution reflects the highest quality. Our focus on quality extends from the planning phase to the final product, guaranteeing robust, reliable, and cutting-edge software.


Integrity is the bedrock of our relationships—with clients, team members, and partners. We operate transparently, honestly, and ethically. Our commitment to integrity means that our clients can trust us with their vision, knowing that we approach every project with sincerity, openness, and a genuine desire to contribute to their success.


Respect is woven into the fabric of our interactions. We respect our clients’ unique needs, perspectives, and goals. Our collaborative approach is built on mutual respect, ensuring that every voice is heard, and every idea is considered. Respect extends to our team members, fostering a positive and inclusive work environment.

What We Offer – Custom Software Development

At SmartMob, we offer innovative and tailored software solutions designed to elevate your business. From hybrid mobile apps to custom software development, we bring cutting-edge technology and strategic thinking to meet your unique needs. Our commitment to customer satisfaction, quality, integrity, and respect ensures that partnering with us is not just about getting software—it’s about unlocking the full potential of your business in the digital era. Explore our offerings and let’s embark on a journey of transformation together.

Mobile App Development

Empower your business with top-notch mobile app development at SmartMob. Our experts craft dynamic and user-friendly applications to enhance your digital presence. Elevate customer engagement, streamline operations, and stay ahead in the mobile-centric landscape. Choose SmartMob for seamless mobile app solutions tailored to your specific needs. Boost your business potential with our cutting-edge development services.

Roadmap & Strategy

Navigate success with SmartMob’s strategic roadmap services. Our experts develop comprehensive strategies to steer your business towards its goals. Unlock growth opportunities, optimize operations, and enhance your competitive edge. Trust SmartMob for a roadmap that aligns with your vision and propels your business forward. Elevate your strategic planning with our tailored solutions.

Data security and backups

Protect your valuable data with SmartMob’s data backup solutions, leveraging the advanced security features of Azure. Our tailored strategies ensure robust protection against data loss or breaches, utilizing Azure’s state-of-the-art encryption and compliance standards. By entrusting your data to SmartMob, you benefit from Azure’s secure infrastructure, safeguarding your information with redundancy and disaster recovery measures. Experience the peace of mind that comes with the combined strength of SmartMob and Azure, ensuring your business continuity in the face of unforeseen challenges. Explore our data backup services for a fortified, Azure-backed defense against potential threats.

Backend & API Development

Elevate your digital infrastructure with SmartMob’s expert backend and API development services. Our seasoned team crafts robust backend systems and seamless APIs tailored to your business needs. From database management to API integration, we optimize functionality, scalability, and security. With SmartMob, empower your applications with a responsive, efficient backend architecture, ensuring seamless communication and enhanced user experiences. Explore our backend and API development solutions for a future-ready digital ecosystem that propels your business to new heights.

User Centric Experiences

Transform your digital presence with SmartMob’s user-centric experiences. We prioritize your audience, crafting interfaces and experiences that captivate and engage. Our design philosophy revolves around intuitive navigation, visually appealing layouts, and seamless interactions. From mobile apps to web platforms, we tailor experiences that resonate with your users. SmartMob ensures your brand shines through user-centric design, fostering positive interactions and elevating satisfaction. Embrace a future where every click, swipe, and tap enhances the user journey. Choose SmartMob for immersive, user-centric experiences that leave a lasting impact on your audience.

WorldClass Support

Elevate your business with SmartMob’s world-class support. Our commitment goes beyond development; we stand by you post-launch, ensuring seamless operation and addressing any concerns promptly. With unwavering dedication, we provide timely assistance, proactive monitoring, and responsive solutions. Trust SmartMob to be your reliable partner, offering unparalleled support to keep your digital initiatives running smoothly. Experience the assurance of world-class support, empowering your business for sustained success. Choose SmartMob, where excellence meets steadfast commitment to your ongoing satisfaction.

Our commitment

We ensure your brand experience starts before app download and extends beyond usage. Our mission is to seamlessly connect every facet of user interaction with your brand through innovative custom software solutions.

Custom Software Solutions

Have a Project in Mind?

Ready to turn your ideas into reality? Let’s collaborate on your project and bring your vision to life. Our team at SmartMob is here to transform your concepts into innovative solutions. Whether it’s a mobile app, web development, or a custom software project, we are eager to discuss and deliver the perfect solution tailored to your needs. Let’s embark on this journey together.

Project enquiry!

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Mo-Fr: 8:00 – 17:00
Closed on public holidays


Pretoria, Gauteng, South Africa